EXHIBITING at a show is a lot of work. Admittedly, it’s not so tough on the essentialARB team as it can be for others. At least we don’t have a wealth of machinery to unload or a hundred forms to fill out to allow us to demo.
Even so, it can involve a lot of travel, packing and unpacking for a long few days on your feet, meeting attendees and taking subscriptions while also trying to cover what’s happening on the other stands.
READ MORE: ARB Show 2023: Event hailed as 'surpassing all expectations'
So it’s a tremendous help when the sun shines, the crowds are out in force and everyone’s in a positive mood. That’s how it was at the ARB Show, making its return to Westonbirt this year.
You can read all about it in this issue – along with plenty of other features - but you can find extra coverage on our YouTube channel. Be sure to check it out.
This article originally appeared as John McNee's Welcome note in essentialARB's June 2023 edition.
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